“THERE ARE THREE RESPONSES TO A PIECE OF DESIGN – YES, NO, & WOW! WOW IS THE ONE TO AIM FOR." —Milton Glaser
DIRECTION
3,000
Hours of directing live fashion shoots and product photography, from idea conception and project management to set design, styling, model selection and hair/makeup, giving direction both on-set and remotely.
BRANDING
100%
An understanding of the importance of brand integrity and how to develop it through visual identity, influential images, smart design and team/client collaboration.
FREELANCE
25+
Years of contract/freelance design with local and national music artists to provide original album cover art, logos, cd packaging, posters, photo retouching, image composites and web graphics.
CONNECTION
:)
Loves to form professional relationships that foster trust, collaboration and individual growth.
What They Say
“Sue is not only an exceptionally talented designer but a wonderful guide! Her passion for image creation and brand design brought my ideas into sharp focus. The results showcased my brand’s personality and clarified its mission. I love her collaborative approach—I felt I was in good hands and my mission were front-and-center in the finished product. Her instincts are on-point, and I cannot recommend her highly enough!”
Valerie Tchary
Project Manager
"Sue is an amazing talent who brings insight, wit and charm to everything she designs. Her keen eye, attention to detail and ability to think strategically is inspirational and made it a no-brainer for me to trust her with my website design."
Samantha Gabbey
Copywriter
"Sue has a knack for creating captivating visual experiences that truly resonate with my audience. She knows how to push boundaries in ways that speak meaningfully to my authority-flouting, rock and old-school-funk-loving listeners."
Randy Pratt
Musician
"I have worked with Sue as a fashion and catalog photographer on numerous fashion and promotional projects. Her creative mind and passion for her work are unequaled. In her role as an art director, Sue is truly a pleasure to work with--and for. Highest recommendation!"
Dan Howell
Photographer
"Few people have the opportunity to report to a manager who is also a coach and mentor—but I did when I worked for Sue at Simplicity for 3 years. Sue’s ability to juggle multiple projects was unlike any I’ve seen before and made a dramatic difference in the productivity level of our team. From designing product pages for the catalog to organizing a photoshoot, it was always flawless. I learned a lot from Sue during my time at Simplicity and I have continued to take all that with me as I continue to design. I truly loved working for and with Sue and would again if given the chance. I highly recommend Sue!"
Tiffany Almonte
Graphic Designer
The thought of knowing I needed to hire someone to develop a website for my clothing design business was completely stressing me out, especially after hearing horror stories from my contemporaries. From point one collaborating with Sue made it easy. Mainly, Sue listened. She listened to my ideas and concerns, and created a website that reflected me and my vision. I can confidently say that my website would not have happened if I hadn’t hired Sue.
Karen Fleish
Costume & Clothing Designer
About Me
Sue Candia is a New York City-based Art Director, Graphic Designer and Brand Designer who has been bringing clients’ ideas to life for over two decades.
She will work with you to translate your brand’s unique spirit into professionally executed, environmentally-conscious designs that connect with your audience, showcasing you—and your product—as their best solution.
She is seeking to build relationships with professionals and organizations that have a positive influence on our world, through a shared focus on creativity, curation, connection, sustainability, and kindness. Contact her for your next project!
